Unlock advanced analytics, planning, activation and measurement, powered by secure first-party data collaboration.
Effortlessly collaborate across multiple companies without risk.
Instantly connect to infinite datasets without sharing data.
First-party data, second-party data and third-party data
Addressing the Identity Gap: Future-proofed audience definition through data collaboration
Deliver more valuable marketing with matched audiences
Top 5 marketing priorities for retailers in Q4 2020
Delivering high-performing marketing across connected TV
Unlock powerful data collaboration with a data clean room
Four ways data collaboration improves marketing performance
Delivering true people-based marketing
Product Updates - Q3 2020
Inside ITV’s first-party data strategy
Delivering first-party addressability at scale
Data collaboration doesn’t have to mean data sharing
Unlock addressable media through identity resolution
Identity resolution is the key to unlocking first-party data
How data clean rooms unlock omnichannel measurement
The future of identity resolution is federated first-party data
LiveIntent partners with InfoSum to bring open resolution and addressability framework to market
Data clean rooms unlock new lookalike opportunities
Throtle and InfoSum partner to continually advance open identity ecosystem
True addressability must be omnichannel
Data onboarding and addressability is the perfect combination
Competing with Facebook, Google & Amazon through addressability
Why a new approach to data clean rooms is needed
How publisher alliances can provide addressability at scale
InfoSum announces industry luminary Brian Lesser as board member
Infographic: Automotive company onboards customer data
How media owners can future-proof their business through addressability
What is addressability and why a known audience is important?
Own Your Own Identity: Why publishers should resist Assimilation
How can publishers unlock the value of their first-party data?
2020 Vision: The challenges facing Universal IDs
How differential privacy techniques in adtech protect consumers
2020 Vision: Why data onboarding needs to evolve
2020 Vision: The downfall of the third-party cookie
Unlocking the value of first-party data at the Super Bowl
Google prepares third-party cookies for retirement
2020 - The rise of first-party data
The Addressable Journey: Moving from unknown to known audiences
Is Google preparing to put third-party cookies out of their misery?
1st, 2nd and 3rd party data: cutting through the complexity
Unlocking the potential of second-party data
InfoSum launches pioneering first-party data platform, Discovery
A new opportunity for identity following the demise of third-party cookies
Unlocking innovation by building trust in the data economy
Effective use of first-party data in advertising
Assessing Google's data collaboration tool 'Private Join and Compute'
Building a first-party ecosystem
Industry reactions to the downfall of third-party cookies
Breaking down Google’s Chrome announcement
Delivering connectivity without third-party cookies
InfoSum achieves ISO 27001 certification
Building alliances to compete with the digital Goliaths
Advertising Week Europe shines light on first-party data
Publisher first-party data: Use cases you should know
Beyond the cookie: The future of identity
Connecting the customer data dots while prioritising privacy
CEO Predictions: The role of identity data in 2019
Building trust through decentralization
