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Read the latest news and press releases from InfoSum on how privacy-safe data collaboration is powering better data-driven customer experiences.
Adele Burke joins InfoSum as the world’s leading data collaboration platform continues to expand in Australia & New Zealand
InfoSum partners with Choreograph to future-proof campaign planning and audience profiling through secure data collaboration
InfoSum, the world’s leading data collaboration platform, appoints Lauren Wetzel as CEO
2025 Predictions: The Year Digital Advertising Reinvents Itself
‘CMOs will feel pressured to deliver’: 24 marketers set the scene for 2025
The year 2025 – Tech is coming home
Perspective - Watch out for privacy washing in 2025
OMD NZ and McDonald’s invest in data sets via InfoSum
Macca's & OMD NZ smarten up with InfoSum clean room solution
InfoSum’s Richard Knott: Why media agencies are adopting data clean room solutions
The FTC thinks data clean rooms may have a few dusty corners
Don’t let your data haunt you: 4 privacy nightmares and how to avoid them
Don’t hate, collaborate
Data protection as a competitive advantage with synthetic IDs for secure data analysis
Former EssenceMediacom GM joins InfoSum as sales director
InfoSum nabs former EssenceMediacom GM as first ANZ sales director
EssenceMediacom's Adele Burke joins InfoSum
InfoSum appoints Adele Burke to lead ANZ sales
Hotel industry next generation: Media networks in the hospitality industry
European Video Awards 2024: The Winners
‘A spirit of collaboration’: Takeaways from DMEXCO 2024
DMEXCO 2024: Publishers at the crossroads of innovation & ad revenue challenges
DMEXCO Briefing: The who’s who of ad tech gathers to prepare for the industry’s next big shift
Initial reactions to first tranche of Privacy reform: It's limited scope so far but this is no time for marketers to get complacent
‘Will set the foundation for years to come’: The industry reacts to privacy law reforms
5 Minutes with InfoSum’s Lauren Wetzel
What are the top data clean rooms solutions?
WPP's Choreograph partners with InfoSum to future-proof audience data for GroupM clients
InfoSum and Choreograph partner on campaign planning
InfoSum and WPP’s Choreograph strike an umbrella clean-room data partnership
The alignment of CMO and CTO goals in the new era of data collaboration
Why the Netflix ‘game changer’ news has marketers buzzing
Netflix reports 150% increase in upfront ad commitments, secures major partnerships
Netflix expands buying capabilities and announces measurement partnerships
Netflix reports 2024 Upfront ad sales increased 150%
Google won’t kill off cookies, consumers will – and that’s how it should be
Netflix closes Upfront, touts 150% ad sales commitment growth
Netflix brings data specialists into its thriving advertising cosmos
Netflix deepens ad tech ties with clean rooms
Data Clean Rooms: Four Myths, One Truth
Cookie U-turn: U-turn without changing direction
OMG’s new data collab paves way for deep insights
OMG launches groundbreaking data collaboration in New Zealand
Data clean rooms and the true meaning of interoperability
Back to Basics: How bank marketers can use first-party data to rev up campaigns
Industry reacts to Google's backflip
Adland reacts to Google’s big cookie comeback
Google’s cookie plans have key opt-out choice for consumers: InfoSum CEO Lauren Wetzel
Experts share reaction on Google keeping third party cookies after all
Google’s cookie crumble: Adland industry reactions
Lauren Wetzel replaces Brian Lesser as CEO of InfoSum
InfoSum names new CEO
InfoSum appoints Lauren Wetzel as CEO
Daily News Roundup: Punching among sandboxers; Why the Nielsen inertia wins
InfoSum appoints Lauren Wetzel as new CEO
InfoSum appoints Lauren Wetzel as new CEO in strategic leadership shift
Reaching LGBTQ+ consumers is important all year round – and here’s how to do it
Cannes Lions 2024: Ad-tech industry leaders give their take
The future of business data sharing & LGBTQ+ leadership
How companies benefit from protecting data-in-use
Will we finally see more cookieless cases soon?
Overheard at Cannes Lions 2024
The advertising industry cautious and confused by looming data and privacy laws
Retail Media: Enabling Brands to Shift to an Audience-first Mindset
Why it’s time to stop paying lip service to privacy
Together into the Cookieless Future!
Retail Media Thursdays Episode 36: InfoSum's Lauren Wetzel
Why today’s CTO needs to be a Composable Technology Officer
Creating Belonging: LGBTQ+ Allyship Beyond Pride
Data Collaboration Takes Center Stage in the Privacy-First Era
Privacy Enhancing Technologies: From pilot project to standard
An inflection point for Australian advertising: Privacy Act update meets cookie depreciation
GDPR six years on: Adtech industry comments
‘A knife edge of what is legal’: Six years on from GDPR marketers still taking data privacy risks
Ad Age and Meta Present The List 2024
‘An area of big investment’: Google talk new tech matching advertisers and publishers at IAB summit
IAB: Privacy Act changes might lead to “nonsensical outcomes” for digital advertising as industry wrings hands
Three myths about data clean rooms checked
Adtech: More sighs than shockwaves on cookies delay
OMD, ReStore and Henkel: A new synergistic approach to retail media comunication is born
Management consultancy discovers data clean room for itself
Future Marketing Consulting and InfoSum: Partnership for the revolution of data-driven marketing
What these marketing leaders think about Google’s latest cookie postponement
Experts weigh in on Google delaying removal of third-party cookies again
InfoSum launches data clean room solution with Samsung Ads Austrlalia
InfoSum launches data clean room with Samsung Ads Australia
Samsung Ads and InfoSum launch data clean room solution for privacy-focused advertising
Samsung Ads launches data clean room solution with InfoSum
InfoSum launches data clean room solution with Samsung Ads Australia
How data collaboration can help brands stay privacy compliant while fostering partnerships
What Publishers can learn from broadcasters when it comes to data collaboration
ReStore partners with InfoSum to enhance online retailer data
InfoSum, Experian seek to increase power of auto brands’ first-party data
Experian, InfoSum introduce cleanrooms for automotive
InfoSum and Experian launch groundbreaking innovation that enables automotive advertisers to improve audience strategy
InfoSum, Experian’s innovation for auto advertisers’ audience strategy