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Using second-party data in a clean room

Infographic

Enhance your marketing by leveraging second-party data through a data clean room

First-party is a powerful asset, but it has its limitations. Not every organization has access to large amounts of it and it takes time to scale up.

For this reason, second-party data is invaluable to marketers who are early in their first-party data journey or don't have a direct relationship with customers.

This infographic explains what it is, examples of second-party data you can leverage, and how to securely access second-party data through a data clean room.

Download this Infographic.

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Playbook: 12 Must-have data collaboration plays

12 data collaboration plays that drive marketing performance and business outcomes.

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Playbook: Data collaboration for insights

Five ways to deliver actionable insights through first-party data collaboration.

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Supercharge marketing performance in the cookieless era

Drive business growth in the cookieless era with data collaboration

DOWNLOADS

Using second-party data in a clean room

Infographic

Enhance your marketing by leveraging second-party data through a data clean room

First-party is a powerful asset, but it has its limitations. Not every organization has access to large amounts of it and it takes time to scale up.

For this reason, second-party data is invaluable to marketers who are early in their first-party data journey or don't have a direct relationship with customers.

This infographic explains what it is, examples of second-party data you can leverage, and how to securely access second-party data through a data clean room.

Download this Infographic.

Want to take this infographic with you? Download a PDF version here.

DOWNLOADS

Using second-party data in a clean room

Download

Infographic

Enhance your marketing by leveraging second-party data through a data clean room

First-party is a powerful asset, but it has its limitations. Not every organization has access to large amounts of it and it takes time to scale up.

For this reason, second-party data is invaluable to marketers who are early in their first-party data journey or don't have a direct relationship with customers.

This infographic explains what it is, examples of second-party data you can leverage, and how to securely access second-party data through a data clean room.

Download

Download this Infographic.

Want to take this infographic with you? Download a PDF version here.

Related Infographics

Downloads Home

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5 ways to prepare for the cookieless future

Learn how to maximize the performance of your first-party data in the cookieless world

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Retail Media Networks powered by data clean rooms

Discover how data clean room technology unlocks the full potential of retail media

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12-Month Data Collaboration Plan

Unlock the power of your first-party data with this 12-month data collaboration plan